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Ultimate rod racks

Engineered for Performance. Designed to Fit Any Boat.

Proudly made in NZ

Custom Fit Rod Racks

NZ & AU Shipping

How to Pick the Right Rod Rack

Not sure which back frame you need?

Send us a photo of your boat pocket — we’ll help you find the best match.

Game Bent Butt hold 3 game racks and two other rods horizontally - Ultimate Rod Racks NZ

Rods & Reels

Quality Slow Pitch Jigs Lures & Rod

Lures & Jigs Collection

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Our Story

Born on the water, built for it too.

Ultimate Rod Racks began with a simple mission: create smarter, removable storage for fishing gear — without compromising quality or fit. Designed and made right here in New Zealand, our modular systems are built to adapt to you, your boat, and your adventures.

  • Proudly New Zealand owned and operated
  • Designed by boaties, for boaties
  • Universal fit — no drilling, no damage
  • Modular systems that grow with your gear
  • Rugged durability for land and water transport
  • Trusted by recreational and commercial fishers alike

Frequently Asked Questions

  • We’ve gone beyond the big-name brands to source premium blanks at the best possible prices. Our focus is on quality over label — especially in the slow pitch range — so you’re getting top performance without paying for flashy branding.

  • We stock the jigs and lures we personally use when slow pitch fishing in the Hauraki Gulf. If you have a favourite jig that works well for you, let us know — we’re always expanding the range based on what real fishers need. Subscribe to our mailing list to get 20% off all jigs and gear!

  • Our system is fully removable — designed to suit how you fish. Whether you're carrying rods to the ramp, heading offshore, or securing game rods for the journey, the frame rests snugly on your boat’s parcel tray. No drilling required.

    We include a fitting kit to help customise the fit to your boat. Just make sure it's secure before heading out. [View our fitting instructions here].

  • Yes — our rod lock fittings are CNC machined to match the exact curve and holes of our rack systems. Simply remove the existing bottom fitting (clip-fit or sikaflex), and install the rod lock as shown in the install guide.

    Note: Ensure there’s enough space between the rack bottom and your boat floor to install the locks properly.

  • Some boats — especially newer models — have a 20–30mm lip or angled pocket that can make racks sit off-centre. To solve this, we’ve designed a Stability Bracket that adapts the frame to your lower tray, giving a straight, stable fit.

    This bracket is available for all 2022+ models. [See bracket details here

  • That’s the most important question — and the answer is: probably!

    Our modular systems are designed to fit most boat brands and layouts

Pick up Info

Pick up location & hours

3/25 Beach Road , Manly

Pickups are by appointment only. If you’d like to collect your order, please call Rhys on 021 631 655 to arrange a time that suits.

Mon - Fri: 9.00 am - 5.00 pm
Sat & Sun: By appointment